“If you build it, they will come,” goes the line from the popular Kevin Costner film “Field of Dreams.” Too often though, when it comes to online news operations, that line should read “if you don’t tell anyone you built it, will they still come?” Increasingly newspaper websites are embracing social news/networking sites. You see […]
Do you know where your newspaper is online? – UPDATED
December 12th, 2007 · 2 Comments
Tags: Best Practices · Industry · Innovation · Online · YouTube
A hire every newspaper should make
December 8th, 2007 · 1 Comment
I think it is great that the Knight Foundation has decided to create a position for an “Online Community Manager.†On both their website and via a YouTube video, they sum the position up as: “Do you live and breathe the blogosphere and practically live on the Net? Do you have a track record of […]
Tags: Audience Development · Industry · Online