One of my former newspapers, a Gannett owned publication in Cherry Hill, NJ, recently unveiled it’s redesign. While it appears very similar to the Pluck-based redesigns released by other Gannett newspapers, I’m finding something a bit distracting. Maybe it’s me, what I can’t get past is all the “Summary text. Summary text. Summary text” and […]
Entries Tagged as 'Best Practices'
Redesign faux pas can turn off readers
February 18th, 2008 · 1 Comment
Tags: Audience Development · Best Practices · Design · Online
Do page numbers matter online?
February 17th, 2008 · No Comments
While working on a previous post I came across a feature that made me say “huh, that’s neat.” Long ago I stopped, for the most part, reading newspapers in print. It was a combination of my schedule and my focus that drove me online. But one of the aspects that I missed from print was […]
Tags: Audience Development · Best Practices · Carnival of Journalism · Online
Does your newspaper hide from its readers?
February 16th, 2008 · 3 Comments
I recently wanted to get in touch with a former colleague, but when I visited his newspaper’s website I quickly discovered that reaching anyone at his newspaper wouldn’t be that simple. And his newspaper is not alone. If we’re in the communication business, why do we make it so difficult for people to communicate with […]
Tags: Audience Development · Best Practices · Carnival of Journalism · Editors · Industry · Online · Reporting · Traffic
Don’t let bad content decisions take the wind out of your sails
February 15th, 2008 · No Comments
How fast can you turn your ship? When I look at many newspaper websites, I just can’t help but wonder why some stories are in a featured homepage slot and, even more so, why they remain there for so long. I recognize that every market has it’s own issues and what is a popular story […]
Tags: Analytics · Best Practices · Data · Design · Industry · Metrics · Traffic