Ok, so it didn’t take long for me to violate one of my own rules for this blog – thou shalt never point out a problem without offering a solution. In my Monday post “On Sunday, murder is an easy sale,†I wrote about how I believe that TV news and newspapers are drawn to […]
Entries Tagged as 'Best Practices'
How newspapers can solve their “crime problem”
November 20th, 2007 · No Comments
Tags: Best Practices · Mission
Do you publish in 3-D?
November 16th, 2007 · No Comments
I find one-dimensional articles disappointing; they cause newspapers to miss out on important opportunities to engage readers, to educate them and to keep them coming back for more. One-dimensional articles reek of laziness and, I would argue, can be the sign of an insecure newsroom. One-dimensional articles do not provide related links, do not include […]
Tags: Audience Development · Best Practices · Online
Is CNN running out of material?
November 14th, 2007 · 2 Comments
When I work from home, I have a tendency to leave CNN on the TV as background noise. Why I don’t just listen to music, I don’t know. While there are many things about CNN that irk me, the one that frustrates me the most is the repetition. Try it some time and you’ll see […]
Tags: Audience Development · Best Practices · Local Newspapers
Building a better annual package
November 11th, 2007 · No Comments
Veterans Day is an annual event, which means that in newsrooms throughout the country, editors planned (hopefully well in advance) their coverage for today and for Monday. Meetings were held with editors, reporters, designers and photographers to discuss what could be done for this year that differs from previous years. As you’ll see from just […]
Tags: Annual Events · Best Practices