I had a reporter who, years ago, got in line at 4 a.m. on Black Friday to be able to tell our readers what it felt like to among the hundreds of shoppers who had lined up hours in advance of a store opening. While we lacked the video and audio tools available in most […]
Entries Tagged as 'Annual Events'
Black Friday opportunities
November 23rd, 2007 · No Comments
Tags: Annual Events · Innovation · Local Newspapers · Video
Helped needed throughout the year
November 22nd, 2007 · No Comments
Despite what your local news station and newspaper might lead you to believe, poverty and hunger are issues year round and not just during Thanksgiving and Christmas. Your local food pantry appreciates your help now, but even more importantly, during the rest of the year when they’re not the center of attention. And community non-profits […]
Tags: Annual Events · Local Newspapers
Building a better annual package
November 11th, 2007 · No Comments
Veterans Day is an annual event, which means that in newsrooms throughout the country, editors planned (hopefully well in advance) their coverage for today and for Monday. Meetings were held with editors, reporters, designers and photographers to discuss what could be done for this year that differs from previous years. As you’ll see from just […]
Tags: Annual Events · Best Practices