I’m a big fan of data. My first newspaper job involved working with Paradox and Q&A for a project that analyzed municipal services in New York City. And a I applaud newspapers for attempting to empower their readers by providing them with a variety of government data. But I really wish that before they waded […]
Entries from January 2008
Don’t just go for the data home run
January 31st, 2008 · No Comments
Tags: Audience Development · Beat Development · Best Practices · Data · Innovation · Online · Tools · Traffic
Because it bothers me . . .
January 30th, 2008 · 5 Comments
I find it interesting that we frequently talk about context. We bemoan the lack of it and plead for its inclusion. Yet at the same time many, many, many media and/or journalism bloggers choose to use as daily blog posts their del.icio.us or other social bookmarking feeds. And in most cases, they provide these lists […]
Tags: Best Practices · Blogging · Industry · Leadership
Strengthen the blogging community in your area
January 29th, 2008 · 2 Comments
In his blog The Exploding Newsroom, John Hassell poses the fascinating question — just how do newspapers build relationships with local bloggers? I’ll admit that I started thinking about writing this piece after just reading the beginning of his post. While he offers “one simple way to start: Make the local blogosphere a beat,” I […]
Tags: Audience Development · Blogging · Innovation · Online · Tools · Training
Just call your content what it is
January 28th, 2008 · 1 Comment
Many newspapers have created space on their homepages to highlight news that is breaking or new. Often these columns or sections are given a headline of “Breaking News,” “News Updates” or “Latest Headline.” Readers, I believe, expect to find just that — current news of some significance, be that crime, political or weather-related stories, etc. […]
Tags: Audience Development · Best Practices · Branding · Design · Online · Traffic